Lee Wochner: Writer. Director. Writing instructor. Thinker about things.


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The ongoing unhip cluelessness of Microsoft

Just now I was on Slate.com reading John Dickerson’s piece on why Obama swept the Potomac Primary — my own hunch being, “People prefer him” — but then a banner ad caught my eye. It was for Office 2008 for Mac. Hm, I thought:  productivity upgrades for the Mac. What are they?

Then I clicked. You can do so too, if you’re curious yourself.

What I got was an endless, uncute, and meaningless cartoon in the Thurber style, accompanied by a light bop bass line. A cartoon van pulls up, a stick figure guy is jugging three balls, letters roll back and forth… I still can’t figure out what it’s about. But it went on and on. I finally ditched the site figuring that improvements like this I didn’t need. Note to Microsoft:  People in general don’t wait this long on the internet to learn things, especially people who are seeking increases in productivity!

One Response to “The ongoing unhip cluelessness of Microsoft”

  1. Paul Crist Says:

    The entire experience of the Microsoft website is a waste of time. The site should get to the important information, not just try to be cute about it.

    Paul

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